Using Local Media In Your Advocacy

NRHC’s Local Media Campaign

Thanks to a generous grant from Capital One, NRHC has launched a new, local media campaign to raise awareness about the impact of Rural Housing programs and our newest report, “Opening Doors to Rural Homeownership.”

As you know, building and sustaining strong relationships with your local media is one of the most effective things you can do to raise public awareness of your organization and to advocate for the issues you care about.

Through local media, you can introduce a large and diverse audience to your cause and persuade them to become supporters. And, because Senators and Representatives pay close attention to what is happening in their districts, local media coverage can be quite effective in getting your message to them as well.

3 Ways To Participate

By participating in NRHC’s Local Media Campaign, your organization can begin to use your local and social media as an effective advocacy tool. As part of our campaign, we’re asking you and other NRHC members to help raise awareness of rural housing programs and the great work your organization does by: (1) pitching a news story, (2) submitting an op-ed, and (3) using social media.

To help you get started, we’ve put together some resources that you can tailor to your local needs, including:

Keep Us Informed!

To help us report to Capital One on our impact, please let Sarah Mickelson (Sarah @ Rapoza dot org) know when your organization contacts local media or uses social media to raise awareness of our new report.

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